InnoServ Blog
Corporate Training & Need Assessment November 30, 2014 23:47
The Corporate Training Programs are progressively gaining popularity due to its lasting impact on the employees being trained. Whether the program is a general induction of recent joiners or current employees with some experience. Corporate training helps in developing knowledge and skills, boost the confidence to perform better in the assigned job.
Corporate training are mostly designed around the identified problems within the employees which need to be addressed through Training Need Assessment. This can be done for a particular location, for a particular job or for the entire organization. The problem that needs necessary training may be analyzed and identified. The analysis involves collecting information about the problem so that its causes can be determined. It also requires determining an appropriate standard which should be met and solved.
After analyzing the problems, suitable solutions are determined. If training is the solution or part of the solution, the particular training needs are identified. According to it combination of skills and knowledge required session is organized.
The world around corporate training has changed. What worked twenty years ago doesn’t work well in the social, always-on, networked world of business we now inhabit.Industrial organizations are morphing into collaborative organizations. Traditional training is broken and needs to get back in step with the times and several new models are evolving to implement trainings in the organization.
The investigation of training needs is the assessment of the people involved. The purpose of this is threefold: first, people are likely to be more committed to training (who are interested to learn) if they have played a part in identifying the needs themselves; second, it is often necessary to assess the current level of required skill and knowledge among the target group of employees. The basic educational levels and literacy and language skills must be known so that appropriate instructional methods are applied. Surveys are used to assess a number of these variables. If they are used, however, care is taken to ensure individual confidentiality.
Once the training needs have been clearly identified, the next thing is to set priorities and objectives. Considering the relative urgency of various training needs, taking into account the factors to make it work. The next consideration is to decide on the mode of the trainings most popular being Classroom Training or Online Training. Once the training scope, training modes are identified the next step is to decide to conduct the program through in-house resources or to outsource the same to some competent training vendor or corporate training company like InnoServ Solutions Pvt. Ltd. operating from Pune & Mumbai (www.innoservsolutions.com )
The conclusion of the corporate training program is that the participants are able to implement the learnings they achieved through the training program and perform as per the job requirements of the assigned role.
Digital Marketing – A Great Opportunity to Grow SME Business November 30, 2014 23:46
Being able to effectively market your business on World Wide Web i.e. online is vital if you want to grow your small & medium businesses. It doesn’t matter how good your product or service is, without marketing the product and services there will be no demand and therefore no sales.
Most of the small and medium sized businesses could survive because of few circumstances that thrive without investing much time or money into marketing. A typical small business owner might place a few ads on newspaper, attending some trade shows, by sending direct mails with coupons or offering discounts to incentivize new business, and tactics like social media services, SEO, SEM, email marketing, and public relations on large-scale, however, were left to the big organizations with customized budgets.Digital Marketing Company can identify a strategy to grow your business, increase engagement with existing and new customers, and generate new leads for your business.
Thanks to internet, social media and online marketing services, the entire marketing scenario has changed for businesses of all sizes. A small scale business needs to go beyond a single marketing strategy.
With 1 billion Facebook users worldwide and social networks like Twitter are continuously gaining traction, customers and prospects of almost any business can be cost-effectively accessed and engaged online.
There is growing interest in tactics like word of mouth, referral marketing, and couponing. In fact, Digital Marketing offers you many modern channels like social networks, influence engagement, online PR and email marketing to drive them and multiply their effectiveness.
The emergence of various digital services has led to a revolutionary change in marketing and by the end of this decade everything in the marketing mix will be radically challenged. People are spending less time watching TV and reading newspapers each day and instead of that they prefer communication through the use of mobile phones, watch videos on YouTube, look at photos in Flickr and exchange information through different social networks.
The emergence of various digital services has led to a revolutionary change in marketing and by the end of this decade everything in the marketing mix will be radically challenged. People are spending less time watching TV and reading newspapers each day and instead of that they prefer communication through the use of mobile phones, watch videos on YouTube, look at photos in Flickr and exchange information through different social networks.
The internet has changed the world in which we sell or purchase. It reaches beyond being a new channel for marketing and offers a new paradigm for the consumers to connect with each other and also with brands. The online marketing medium provides consumers with more influences, choices and power. Brands have new ways of selling, new markets in which to sell new products and services. Marketing agencies too are shifting their roles.
When marketing creates demand, digital marketing drives the creation of demand using the power of the Internet. The Internet is an interactive medium. It allows for the exchange of currency, but more than that, it allows for the exchange of value. A business on the Internet can gain value in the form of time, attention and advocacy from the consumer.
Digital marketing strategies provides you with the right ideas, tools and technology and refined knowledge to transform your business into marketing pro. Digital Marketing is the practice of promoting products and services using online platforms like Facebook, Twitter & LinkedIn to reach consumers in a timely, relevant, personal and cost-effective manner.
InnoServ Digital offers excellent Digital Marketing Services for the SME segment. For enquiries, please write to info@innoserv.co.in
Gap between Academics and Industry November 30, 2014 23:33
There is a ever growing debate over the skill gap between Industry Need and Academic output in the country. With rapid globalization, extreme competition and ever changing needs of corporate world, the job seekers are expected to be dynamic, quick learners, problem solvers, adaptive and technically ready to meet the n eeds and demand of today’s industry.
The gap between academics and industry is due to several reasons. Students need more clarity on the choice of subjects from the early stages of education and need a proper guidanceat the time after school and through the years of junior college and graduation education. The industries also need to guide early and give the students the right picture of their requirements and what programs students need to pursue.
The problem may be that the traditional educational institutions are not designed for a fast-changing market where skills depreciate quickly. Universities are not designed to change curriculum and introduce new classes at the pace required by changing industry requirements. The line between the years we learn and the years we earn has blurred; to stay relevant, workers must be trained for knowledge nonstop. Even if educational institutions evolve and ensure newly minted workers are ready for employment, workers must continue learning throughout their lives to stay relevant.
The good news is that we can close the skills gap if job seekers and employers can be trained for skills which they require to work in industry. Recent graduates/ job seekers or more experienced workers need to step in and take skill development and education programs in their mindsfromUniversityAlliance Company.”In a situation where most of the students are not sure ‘which educational program’ will help them find a good job.”, it’s a requirement of the college / University to give them good enabling environment by embedding right mix of industry interventions and corporate exposure through industry visits, guest lectures by industry professionals etc. InnoServ Solutions Pune is one such company which offers such support to colleges / universities.
In order to overcome the situation, according to the industries needs and requirement candidates are trained & certified to overcome the skill gap. These days the training programs are conducted by the university alliance institutions or the industry itself to fill the gap with proper certification. Than further these trained people get the opportunities to work efficiently in any organization/ Industry. The skill gap programs are designed for all verticals according to the industry needs and requirements. Such courses / programs are available online also.By getting a proper knowledge of skills required through some courses or programs people can bridge the gap and avail the opportunity to work in a good industry.
To know more about the University Alliance and its services, please write to info@innoserv.co.in
Importance of Logistics and Supply Chain Management Training November 28, 2014 22:37
Over time, Logistics & Supply Chain Management profession has evolved to meet the ever changing needs of the global Supply Chain.
“Supply Chain Management encompasses the planning and management of all activities involved in Sourcing, Procurement and all Logistics Management activities. Eminently, it also comprehends coordination and collaboration with channel partners, like suppliers, intermediaries, customers, and third party service providers. In short, Supply Chain Management integrates supply and demand management within and across companies.” “Competition is no more among organizations, but between Supply Chains”.
A fully developed Global Supply Chain Logistics system is a fine instrument for controlling and planning. Optimizing total costs in a broad area of operation, the system might actually indicate that it would be cheaper to use more expensive transportation, in certain cases rather than to constrain viable warehouse space.
Today’s global market demands skilled practitioners to support the management of complex Supply Chains. Our LSCM training meets the required skills which will help you to integrate the theoretical and practical aspect. Our interactive & application oriented Supply Chain & Logistics Management training will provide you with an overview of Global Supply Chain Logistics in terms of today’s Supply Chain and in the demand flow in both management processes, so you can know how to make the most out of it with this cost containment & process improvement strategic tool.
Logisticians analyze and coordinate an organization’s supply chain—the system that moves a product to a consumer from supplier. Managing the entire life cycle of a product, which includes how a product is gathered, distributed, allotted, and delivered. They work in nearly every industry, Logistical work is fast-paced and most of the Logisticians work full time during regular business hours.
At LSCM training you will learn:
- To manage the prevailing Lean & Agile Global Supply Chain Logistics for the 21st Century.
- Importance of timing and methodology in automatic data collection, keyless data entry & its timely interpretation.
- Why strategic alliances, partnering, and Third Party Logistics Providers are important to the success of Global Supply chain Logistics?
- To improvise the use of key enablers and technology to achieve speed and to understand the impact of ERP system integration and legacy system information transfer in applications.
- The importance of transitioning from a transaction focus to a process focus and the corresponding value addition to the customer by providing global pipeline visibility.
- Understand the systems linkage of your supply chain and its process integration.
- What supply chain costs and lead-time “drivers” are and how total cost techniques can help to cut your costs.
- What are the corresponding performance measurements used in logistics expedition challenge?
The conclusion of the LSCM training program is that the participants are able to implement the learning’s they achieved through the training program and perform as per the job requirements of the assigned role.
For more enquiries about InnoServ and its offerings, please write to info@innoserv.co.in.